Elie Saab is a globally renowned luxury fashion and lifestyle brand, famous for its elegant fashion designs worn by celebrities and royalty around the world. The brand was founded by Lebanese designer Elie Saab and is known for its premium quality, craftsmanship, and timeless style.
Over time, Elie Saab expanded beyond fashion into luxury interiors and branded homes. The brand works with top real estate developers to create designer residences that reflect its signature look, stylish design, high-quality materials, and attention to detail.
Elie Saab entered the real estate sector in 2019 and has since delivered luxury residential projects across 24 countries worldwide. The journey began with high-end residences in Dubai and gradually expanded to major global cities such as Paris, London, New York, Dubai, Hong Kong, and Saudi Arabia. Recently, the brand has made its entry into India, launching exclusive luxury residential projects that bring global designer living to premium homebuyers and property investors.
Where Elie Saab Is Bringing Branded Residences in India?
Elie Saab is entering India for the first time with its signature branded residences, marking the brand’s debut in the Indian real estate market. The luxury fashion house has selected Delhi-NCR for its initial developments, with one project in Gurgaon, Haryana, and another in Noida, Uttar Pradesh. These residences bring Elie Saab’s globally recognized design language and refined aesthetics to modern Indian homes. The projects are positioned to set a new benchmark for designers living in India’s luxury residential segment.
Elie Saab Collaborations With Delhi-NCR Giants
ELIE SAAB’s entry into Indian real estate. Under the partnership with leading Delhi-NCR developers, M3M India and Smartworld Developers. Set within two of the NCR’s most strategic and prestigious locations -Gurgaon, and Noida – the developments are envisioned as landmark addresses, offering privacy, connectivity, and an uncompromising standard of living within highly curated urban environments. In Gurgaon, M3M India plans to develop around 300 apartments at sector 111 within the Smart City Delhi Airport (SCDA) zone.
Smartworld Developers’ project in Noida is spread over nearly six acres and will be located in sector 98 along the Noida–Greater Noida Expressway and will comprise approximately 650 residential units. The two projects will be developed as branded residences, with ELIE SAAB associated with the interior design and aesthetic direction. According to the developers, both projects are scheduled for completion by 2030.
Why the Demand for Branded Residences Is Rising Among Investors and Homebuyers
Branded residences are gaining strong demand among investors and homebuyers due to their global brand association, superior design standards, and premium positioning. These properties often command higher resale value and rental demand compared to non-branded luxury homes. Backed by reputed developers and international brands, they offer greater trust, quality assurance, and long-term value appreciation. For investors and end-users alike, branded residences represent a perfect blend of lifestyle appeal and stable investment potential.
What Is the Future of Branded Residences?
The future of branded residences looks strong as global luxury brands continue to enter emerging markets like India. Homebuyers and investors are increasingly drawn to brand trust, design excellence, and international living standards. With rising demand for premium lifestyles, branded residences are expected to see steady appreciation and strong rental potential. As more global collaborations emerge, this segment is likely to become a key pillar of the luxury real estate market.
No comments:
Post a Comment